It’s here, it’s here! Our newest addition to the Westside community has arrived. Like a newborn child, our long- awaited Kellogg Park is now available for us to view, marvel, love, and protect. We have anxiously waited 8 hopeful years for this day to come and we couldn’t be more delighted. Kellogg Park has exceeded our expectations in its public and private support, the community’s reception, and its smart design, which was mastered by Pacific Coast Land Design. Since the ribbon- cutting ceremony the park has been full of active residents, neighbors, and visitors of all ages all hours of the day. This simply says it all!!
Kellogg Park has a wonderful “Westside Story”. Its origin starts with a local resident voicing her visions and hopes for the once empty lot on Kellogg Street and Ventura Avenue to become a neighborhood park. She was concerned about the lack of accessible green space in her Avenue community, and the strong need for an outdoor venue for neighbors and friends to gather in a highly visible, walking-distance, and safe location. She addressed this need in February of 2010 at a Westside Community Council meeting. The reception of the vision was met with agreement but obviously doubted since this particular land was slated for development and was also privately owned. However, the seed was planted and as she likes to say, “a snowball was created and I just added more and more to the snowball until the momentum of this enormous collection of park supporters was unstoppable”.
Ventura County Public Health was the first to host meetings for park concepts and formation. The organization CAUSE, led by Miguel Rodriguez, also began to host meetings with Westside’s Spanish speakers to talk about local needs. Eventually the two merged at the Westside Community Council, where Jackie Pearce took on the newly formed “Park Sub-Committee”. It was not a hard sell to make to residents and the many Westside supporters that a park was needed in the community. The list of park advocates kept growing and growing. However, what WAS challenging was finding the funds to not only purchase the land but also design and build a park at the Kellogg lot, and convince taxpayers that this park would not add to the city’s maintenance costs. Residents, WCC, CAUSE, and Westside partners and advocates attended many, many, and many more meetings to plead their case before Ventura’s City Council.
THANKFULLY, the voice of the community was heard, and by 2012, under the leadership of City of Ventura’s Elena Brokaw, aKellogg Park Working Group was formed. Then, miraculously, the non-profit Trust for Public Land was directed to the Kellogg Park Working Group and a dynamic and successful partnership was established and set forth. These two groups charged the way in land purchase, grant proposals, town hall workshops, design selection, equipment selection, interim land usage, maintenance and safety concerns, donation and sponsorship campaigns, marketing, and so much more. And always, the WCC, led extraordinary chairs like Lori Steinhauer; and the Westside residents standing strong in their support and donating exceeding amounts of volunteer hours for event planning, endless meetings, and fundraising campaigns including the most recent Flush Fund campaign for the Portland Loo.
There cannot be enough gratitude expressed about the role all these different entities: City of Ventura, TPL, Pacific Coast Landscape, the many partners, donors, park advocates, and local residents took on in the creation of Kellogg Park. Led by exceptional and persistent individuals who believe in the work that they do and/or the community in which they reside, Kellogg Park has now birthed into reality and we are all so perfectly pleased.

You really need to take a good look at the success stories, articles the WcC posts on your social media & your website. Forgetting or failing to give their names & the respect due is sad. I personally know these “long time residents” have been community activists since the late 1980’s and Still are serving the Avenue. Reciprocity. Inclusiveness. Recognition. NAMES are Imperative & way overdue. No Obe Agency can do it alone, that’s why funding sources will only consider Community Collaboration/Partnerships for funding. Get to know them. Give them the respect due please. You’ll learn SO much from these Activists. Give Respect to What Came Before.
Hi Poderosa C,
I recently received your comment regarding the Kellogg Park story. Thank you for your desire to recognize all of our local players, movers and shakers that are doing great work for the community. I would love to have a conversation with you about how this story could be best edited to ensure we aren’t leaving anyone out.
Are you available to meet in person or have a phone call?
Thank you for your time and consideration.